Teaching Examples


Making blog headlines better
July 20, 2006, 12:22 pm
Filed under: Uncategorized

Teaching journalism students how to read, write and evaluate blogs has become a necessity. So I was delighted to find Magnetic Headlines at Copyblogger.com:

On average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest. This is the secret to the power of the headline, and why it so highly determines the effectiveness of the entire piece.

The better the headline, the better your odds of beating the averages and getting what you’ve written read by a larger percentage of people. The Magnetic Headlines series will provide you with concrete guidance that will have you writing better headlines in no time.

Then Copyblogger’s Brian Clark goes on to provide practical tips for coming up with good headlines for your blog posts. Thanks, Brian!

See also Killer Blog Titles, by Nick Wilson.

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